Steve Devine Coach

Branding and launch marketing

 
 

“I need to create an image and brand that I can be proud of”.

Fitness coach Steve Devine had been struggling with his branding and marketing for sometime. Steve wanted to be able to show a level of professionalism to potential clients and wanted to be able to stand out from a crowded market place.

The first thing we addressed was his logo. As a coach your logo needs to be a symbol that is recognisable in a training environment and something that has the ability to go on promotional material and clothing.

Once we had established a strong logo we’re sat down and drew up a target audience, messaging and a marketing plan to be executed in the next six months. The short term goal was to build awareness locally with future planning to sell coaching online.

The results were evident in the first few months with bookings increasing and a clear plan for Steve to go to market and execute.